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发布时间:2022-05-29 20:18
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时间:2023-11-20 14:36
" The ADIDAS EQT 2000" appears on market in China in October of 1996, this is the first foot athletic shoes that the ADIDAS expands in the domestic, also is from the first shoe that the section compare to do a speech of image, also is we with the first-time intimate contact of a foot.A lot of the first-time let this shoe seem to be very not usual.Since that, the related advertisement of a foot gobbles up the Chinese market all over the place.At that time the company of Adidias used the cheap price a great deal of sale quick extension oneself's market quota in China. After needing the situation stability, adidias with borrow its high level design technique, the good brand expansion strategy, the united high level price system, occupy the high level of the athletic shoes market. Wait the war of well-known exercise machine company in world with Nike to start from here at the same time
In recent years, Adidas not only on the design, there is new breakthrough on the function, representative three lines design concept also brings about another unrest in spread trend, rolling up the at present young new generation to become the popular new style, lead the world sport merchandise head into more diverse turn of prospect.It are Adidas characteristicses in the need in the sport and perfect sport performances with the high quality, the high-tech proct assurance user.Release the sport proct of the seasonal when Adidas will settle, but the price is also very expensive. And in the off season and festivals the Adidas company of period also will hold various sell at a discount to let the benefit activity return report the customer.The company of Adidas also excels the mental state of hold tight the customer,1000 dollars thletic shoes, set to 999, or 998 dollars, because the company knows that the Chinese customer likes better the numeral 8 and 9, this 2 piece words has the symbol of bring the luck, and then beg for a people colourful, by so doing, see cheapness many, actual differ 1-2 dollars with original price only.Since competed to bring the advantage for the market, arrived the favor of the large customer again
The company of Adidas all established the company of cent everywhere in the whole country, seeking many wholesale dealers, still openning the monopoly store, by so doing, since the economy expenditure, save time, also need not worry to can not find the customer.Each time the company released the new proct, always passing the advertised way first will soon withdraw to telling the customer this proct, if the customer feels that this proct is very good, will go to whether the monopoly store search has the goods or not then, if have no monopoly store and will seek the wholesale dealer, the wholesale dealer is just to enter the goods from the factory house, carrying on the sale.
The Nike delivers to turn white-hot with competition between its deadly foe Adidas more.The Adidas steps up the basketball commodity market that gains advantage to the Nike to permeate.The talent person of younger generation Nike of the football world, drool with envy in the market quota of the football commodity market for the Adidas.Happenned to be four years last year once of world cup, the nature of Nike will not miss this opportunity, fighting the eyeball and bags of the fan with Adidas because the world cup held in Adidas home town Germany, being the authorities to sponsor company Adidas at the each stadium beat the advertisement possess the one and only of privilege, and it still obtained the American ABC broadcast the television net and ESPN athletics channels turned to sow the world cup exclusive the advertisement broadcast the power.The company of Adidas borrowed this opportunity as oneself to do the 番 publicity greatly,