"卖点"用英语怎么说?

发布网友发布时间：2024-10-03 19:46

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热心网友时间：2024-12-11 10:45

In the realm of commerce, when referring to what makes a proct appealing to potential buyers, the term "卖点" can be translated into English as "selling point." This concept highlights a distinctive attribute of a proct that sets it apart from others on the market and gives it an edge over competitors, often referred to as a "competitive advantage." For instance, the dress in question boasts its selling point or competitive edge e to its one-of-a-kind cutting, which draws customers' attention and makes it a standout choice.

To put it simply, the selling point is like a proct's unique selling proposition (USP), emphasizing what makes it stand out among the numerous alternatives available. It could be a superior quality, innovative design, or exceptional value proposition that persuades consumers to choose this particular item over others. In the context of marketing and sales, understanding and effectively communicating the selling point is crucial for attracting and retaining customers.